Food is the last thing on your mind after you go through Chemotherapy or any other major surgery. However, food is integral for recovery especially you are a senior (65+ yrs +). There are not many professionally delivered services to address this problem. My Gentle Foods is a Singapore-based organization
Category: Food & Beverages
Business inspired from cross domain ideas: Skincare to space water detection
Throughout history, there are several cases of innovations inspired from cross-industry and cross-domain ideas. Three such interesting stories, Caudalie is a leading French skincare brand owned by a couple, Mathilde and Bertrand Thomas. The Mathilde family which owned vineyards got their idea for grapeseeds inspired skincare products when they had
Story of Coffee: Devil’s drink to birth of insurance
Sipping a hot cup of coffee is a divine experience for many. However, you might be startled to know when coffee was introduced it was faced with severe resistance and many campaigns taken up to block the growth of coffee as beverage. So, how did the coffee aficionados break the
Making it too easy can backfire: Cake mix story
At times making it too easy can backfire! That’s what General Mills, a famous US based Food company uncovered when they were investigating the reasons as to why their Betty Crocker brand ‘Cake mix’ failed to generate sales. On analysis they found the following issues, – Women always took pride
Using advocacy to grow market share
Gaining market share in a crowded market place is never easy. Companies across different categories tackle them differently using innovation in marketing, service, packaging, pricing etc. But how about using advocacy as your strategy? Yes, that is what the The Female Social Network (TFSN) did to tackle an interesting problem.
The Jungle: Fiction inspired industry welfare laws
Long before Henry Ford adapted it to automobile production, meat packers had developed the first industrial assembly line. It was more accurately a “disassembly line,” requiring nearly 80 separate jobs from the killing of an animal to processing its meat for sale. “Killing gangs” held jobs like “knockers,” “rippers,” “leg
Celebrating imperfection for better cause
IMPERFECT PICKS is a special category of Harris Farms , a food retailer. Imperfect picks are seasonal range of fruit and vegetables that might not look perfect from the outside, but are as perfect as ever on the inside. IMPERFECT PICKS helps reduce the astonishing statistic that 25% of farmers
Frozen foods inspired by none other than Eskimos !
In 1916, a young American scientist and inventor called Clarence Birdseye went to Canada as a fur trader. He noticed that people in Labrador kept their food frozen in the snow for extended periods in the winter. During his time in the Arctic, Birdseye observed that Eskimos froze food in
Sharing and Collaboration Economy : You just can’t ignore!
Sharing economy and collaborative consumption is all pervasive across countries and across industries.While there has been lot written and spoken about the big innovations stories like Uber, Airbnb there are lot more interesting patterns which could help us to improve our Resonvate thinking. Few interesting patterns on how the sharing