Empowering Health through retail partnerships

Meet Sarah Thompson, a busy professional navigating the bustling aisles of her local Walmart. Juggling work, family, and a never-ending to-do list, Sarah, like many, hadn’t found the time for her annual mammogram screening. Little did she know that her life was about to take a positive turn right in

Kombucha enters to create and dominate a new category in drinks

In the sun-soaked land of Australia, where innovation thrives like eucalyptus trees, a quiet revolution was brewing – quite literally. Kombucha, a fermented tea with ancient roots, was undergoing a transformation that would redefine the beverage landscape. At the forefront of this change was Remedy Foods, a pioneering Australian company

Phygital approach to make subscription model sticky

Apps are integral part of digital economy and heavily relies on users constantly engaging with the apps. However, with proliferation of apps there is severe competition to get the ‘attention of a user’. This is where innovative hybrid models are coming together to use phygital = physical+ digital, to create

Tackling the challenge on truck drivers retention

The digital world has made the possibility of having everything delivered at your door step. This, however has created new set of challenges to companies which move the goods across the world. Yes, the logistics providers irrespective of scale are faced with enormous challenge of keeping up with the ever

IKEA solves a common customer problem of bill retention

IKEA, the famous Sweden born furniture retailer is globally renowned for their innovation in design, products, concept selling and  packaging. They have taken one more step to solve one of the common problems which customers face – retaining the bills of purchase. IKEA now sends a soft copy of the

Parcelpoint:Innovation in online retail delivery

Parcelpoint is a start up in Australia which has disrupted the online shopping delivery market.Parcelpoint has built a network of about 1100 convenience stores in every Australian capital to act as delivery points for online purchases . Parcelpoint’s  key customer segment is the busy professional who loves to purchase online