Integrating wellness at the point of work

Bundling complementary services has always been a strategy adopted by different business to increase their positioning with new customer segments. Mobile phone with accessory is a classic example. This established strategy becomes innovative when organizations find interesting propositions to up-sell and cross- sell services along with partner products. Large Australian

Small move, big impact to remember the heritage

There are several countries in the modern world which has completely a new identity and it becomes a challenge to ensure the current and future generations have awareness and value their heritage. Australia, one such country which acknowledges its traditional custodians  is always keen to respect its past, present and

Artificial voice box device supported by toy maker

Art has inspired several engineering wonders at mammoth scales. However, the innovation story of a toy maker, helping a Doctor to create an surgical device for helping  throat cancer patients is something really incredible. Dr.Vishal Rao, an oncologist based in Bangalore wanted to do something about the high cost incurred

Double Diamond Interchange(DDI): Valuable innovation lessons for other industries

Globally, road intersections are the points where the probability of accidents is generally found to be on the higher side. Intersections, typically have crossing, merging and diverging conflict points leading to confusion amongst drivers. The situation gets worse when you add the increasing number of vehicles, quality of roads and

Painting to Kirigami: Arts an underappreciated innovation source

Inspiration is everywhere and everything -Throughout the history, great minds have applied  this philosophy to come up with highly impactful innovations. Amongst the multiple sources, one source of inspiration which gets less attention is that of ‘arts’. Arts has played a key role and continues to play a key role

Customer Delight in Digital Age

Digital is the new norm for any business.Innovation fueled by digital solutions has disrupted several industries and continues to redefine the way customer is engaged is world dominated by smart devices. Banks are always in the forefront of digital innovations and are stepping up to offer services to delight the

Parcelpoint:Innovation in online retail delivery

Parcelpoint is a start up in Australia which has disrupted the online shopping delivery market.Parcelpoint has built a network of about 1100 convenience stores in every Australian capital to act as delivery points for online purchases . Parcelpoint’s  key customer segment is the busy professional who loves to purchase online