Sipping a hot cup of coffee is a divine experience for many. However, you might be startled to know when coffee was introduced it was faced with severe resistance and many campaigns taken up to block the growth of coffee as beverage.
So, how did the coffee aficionados break the resistance and manage the change?
Here are two interesting stories from historical records.
Use of Power Influencer
When coffee after its supposed origin in Ethiopia started making its way to Europe through India,Middle East and Turkey. It met with strong resistance from the Catholic Church, especially by . . .