Lego’s Innovative Collaborations to Empower Children in the Digital Age

Empowering the Next Generation of Digital Citizens As a mother of two young children, Emma had always been cautious about her kids’ digital experiences. She wanted them to enjoy the benefits of technology while also developing the skills to navigate the online world safely and responsibly. That’s why Emma was

Smart use of fall detection technology in aged care

Not everyone is same. Customer segmentation as a concept doesn’t go away when you age. Elders too have preferences and there is a market to service their diverse needs. Aged care homes have been experimenting with different concepts for making aged cares safe, engaging and comforting. Tigerplace is a industry

Japan’s Future Lab creates IKEA like experience in agedcare

Customers who have bought from IKEA , will be familiar with the way the IKEA stores sell through a living experience than selling product features. A ideal living room is presented with different configuration of products providing ideas for customers to choose their products of choice. Japan’s Future Care Lab

Greencare Homes for semi-urban and rural population

With great advances in technology comes the great gift of living longer. The other side of this equation is the challenge of caring for the ageing population. Aged care models has different types of care from self-managed care to caring for people with chronic illness. Netherlands has been in the

Integrating wellness at the point of work

Bundling complementary services has always been a strategy adopted by different business to increase their positioning with new customer segments. Mobile phone with accessory is a classic example. This established strategy becomes innovative when organizations find interesting propositions to up-sell and cross- sell services along with partner products. Large Australian

Promoting wellness insurance and not sickness insurance

Fear, love and safety has been traditionally the themes under which Insurance companies have marketed their products for decades. For the new age customer, that positioning doesn’t work anymore. Invariably insurance is now sold as a positive reinforcement needed to live a disease free and healthy life. Vitality has been

Small move, big impact to remember the heritage

There are several countries in the modern world which has completely a new identity and it becomes a challenge to ensure the current and future generations have awareness and value their heritage. Australia, one such country which acknowledges its traditional custodians  is always keen to respect its past, present and

Agile learning in construction

Learning in the moment, learning to incrementally drive behavior change, learning for outcomes, learning anytime & anywhere – these are the common traits which can be collectively called as Agile learning. Agile mindset, methods and tools has gained rapid adoption in last five years and is now a de-facto method

Medical innovations from left field ideas

Healthcare is a highly specialized field which has revolutionized we think and live our lives. Over the century healthcare domain has provided innumerable innovations. When we look around some of the amazing products, it is quite evident that boundaryless thinking is the core to some of the innovations. Here are