Case Studies
New poduct and offering innovation for Retail Bank
Resonvate team led a rapid design exercise to come up with new product design and offering proposition for Retail Bank. |
Product and Offering innovation
Client Problem
- How do we extend our initial success in targeting emerging market segment that had not used banking services ?
- How do we incorporate additional segment (Gen Z) who find the offerings attractive?
Our work
- Worked with leadership team to define strategy for next 3 years
- Defined Business and Technical Architecture
- Developed Overall Business Change roadmap.
- Developed Business Case for program execution
- Strategy Boost, DigitAI++
- Innovative Retail Bank
- Financial Services
- APAC