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Tag: Perception

Beuchet Chair Effect : Changing Perceptions

August 29, 2015 osbalaji Change People Behaviour, Enhance Brand, Sharpener Leave a comment

There are different theories and tools used to persuade people by changing their perceptions to agree on a idea/topic/act. Beuchet Chair is one such  illusion theory which could provide could interesting insights on persuasion. In the Beuchet Chair effect, the seat of the chair is at a distance from its

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