Storybook

Pedaling through Life: Cycling for Smart Aging

In a silent village nestled amidst Norway's picturesque landscapes, a heartwarming tale unfolded that would change the lives of many. At the heart of this narrative was Slyvia , 90+ year old, whose eyes still sparkled with an infectious zest for life. Despite her age, Slyvia's mobility had gradually declined,…
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Movius AI -Multiline mobile solution

Sara loves Chai Latte in the coffee place outside her office in Melbourne, but equally she hates ones thing – carrying two phones. Her nature of work demands her to keep a separate business phone number and she struggles to carry two phones and keep her personal and professional stuff…
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Smart partnership for cancer diagnosis

Cancer is tough on individuals and families. While there is physical and mental side to battle out another dimensions which adds to the burden is the cost of diagnosis and treatment. But what if there was a way to detect cancer early, when it is most treatable, and reduce the…
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Singapore Ministry of Ageing and active ageing centers

Singapore has several innovations to its credit and is showcased as a model economy. One such showcase topic is country's focus on successful ageing. Singapore has set up a Ministerial committee for Ageing, with the tag line I still feel young, which focuses on three key themes:- 1. Care for…
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Japan’s Future Lab creates IKEA like experience in agedcare

Customers who have bought from IKEA , will be familiar with the way the IKEA stores sell through a living experience than selling product features. A ideal living room is presented with different configuration of products providing ideas for customers to choose their products of choice. Japan's Future Care Lab…
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Integrating wellness at the point of work

Bundling complementary services has always been a strategy adopted by different business to increase their positioning with new customer segments. Mobile phone with accessory is a classic example. This established strategy becomes innovative when organizations find interesting propositions to up-sell and cross- sell services along with partner products. Large Australian…
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R U Ok? Simple words with Larger Meaning

R U OK is a simple campaign popular in Australia which promotes dialogue on mental health matters in family and friends. R U OK? inspire and empower everyone to meaningfully connect with the people around them and start a conversation with those in their world who may be struggling with…
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Digital Health Engagement with ‘Wheel of Health’

Insurance is no more sold on the principles of fear and love. The world of digitization has forced the Insurers to rethink their positioning and innovate on their core products. Insurance is now promoted as way for healthy living and using power of data insurers are relooking at what are…
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Sports Reclife

Brazil’s Sport Club Recife innovates organ donation

Brazil’s Sport Club Recife is known for having some of the most passionate fans in Brazil . They are passionate about life too. Even after death. 51,000 Recife fans have signed up to donate their organs after they die (more than the stadium capacity). The club has mobilised their passionate…
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