Phygital approach to make subscription model sticky

Apps are integral part of digital economy and heavily relies on users constantly engaging with the apps. However, with proliferation of apps there is severe competition to get the ‘attention of a user’. This is where innovative hybrid models are coming together to use phygital = physical+ digital, to create

Digital Energy specialist with new operating model

‘You have a issue. You call a call center. They do first triage and put you on hold and make you wait in a queue for specialist to resolve or even worse ask you to call some other number’. Sounds familiar! Business Operations and support have been traditionally built around

M-Changa : Mobile innovation for social commerce

Africa has always been in forefront when it comes to innovating using mobile services.M-Pesa, the mobile money transfer service started launched few years ago was a such great success story that several innovations have been built levering M-Pesa platform. One such interesting service is M-Changa which uses the mobile technologies