Change People Behaviour Archives

Matcha Maiden: Rebranding a traditional functional ingredient for Modern Life

Sarah held a paper cup of impossibly green liquid on her flight home from Hong Kong. After years of late-night law work and caffeine crashes, matcha felt different—gentler, more grounded. In Japan, she and Nic had watched this powder treated like sacred ritual, not just a drink. Back in Melbourne,…

The rise of Forward Deployment Engineer: From Niche to Necessity

When Ravi, COO of a global bank, asked why his new AI fraud detection system wasn’t catching real anomalies, the IT leader pointed to uptime and code coverage. The metrics were green, but the business impact was red. “I don’t need another dashboard,” Ravi snapped. “I need this thing to…

Bridging the value gap in technology: F1 and Healthcare lessons

Sarah Chen, CIO of a leading financial services firm, faced the question no dashboard could answer: “How is all this technology accelerating the business?” Despite millions spent on ERP modernization, cloud migration, SaaS platforms, and shiny AI pilots, business leaders remained unconvinced. Operations ran smoothly, but customer satisfaction barely moved.…

Business Change playbook paves way to new skill and business

In the bustling corporate landscape of the 1990s, Nick found himself at a crossroads as a senior-level manager grappling with the complexities of business transformation in his furniture retail chain business. Overwhelmed and ill-equipped, he struggled to drive meaningful change within his team. Everything changed when he discovered Daryl R.…

AI apps blending behaviour economics to improve retention

Sarah, a driven entrepreneur, was determined to build a loyal customer base for her startup's cutting-edge app. Despite initial excitement, she noticed a concerning trend – users were signing up but quickly losing interest. Frustrated, she stumbled few concepts other players were adopting. Three concepts resonated deeply: feature gating, reciprocity,…

No Surprises Act for medical bills

Last thing one needs while undergoing complex medical treatment is a medical bill that adds to that stress. Healthcare has been one of the industry which have been dubious for lack of transparency on the cost of care. This all is changing with US leading the way with 'No Surprises…

Breastscreening Australia breaks the taboo

Breast cancer screening is an essential tool for detecting breast cancer early when it is most treatable. However, there is often a taboo around breast screening, which can prevent women from getting screened. Eligibility for free screening mammograms with BreastScreen Australia starts at 40, with those aged 50 to 74…

Sports treatments enter mainstream rehabilitation care

Using cold water as effective treatment option has been practiced from ancient ages. The advancements in medicine and technology evolved the discipline to modern Cryotherapy. Sports rehabilitation methods like cryotherapy were only used in sports medicine to help athletes recover from injuries faster. However, over time, these methods have found…

Aboriginal arts in cancer centre

Have you ever considered the role of art in cancer care, and how it can benefit patients and their families? In recent years, cancer centers have increasingly integrated the arts into their treatment and support programs, recognizing the potential for art to provide emotional and psychological support to those undergoing…

Greencare Homes for semi-urban and rural population

With great advances in technology comes the great gift of living longer. The other side of this equation is the challenge of caring for the ageing population. Aged care models has different types of care from self-managed care to caring for people with chronic illness. Netherlands has been in the…

Change People Behaviour