Change People Behaviour Archives - Page 4 of 5

Formula E Power boost by fans

Formula E, which promotes care racing in electric cars has empowered its fans to actively involve in races through ‘Fanboost‘. Fanboost is a concept where their favorite drivers based on fans votes can get a power boost during the race. There is a power accelerator device that gets activated during…

Brazil’s Sport Club Recife innovates organ donation

Brazil’s Sport Club Recife is known for having some of the most passionate fans in Brazil . They are passionate about life too. Even after death. 51,000 Recife fans have signed up to donate their organs after they die (more than the stadium capacity). The club has mobilised their passionate…

Italy Mafia : Methods behind murky deals !

Both are five letter words and they have become synonymous with each other ! Yes , Italy and Mafia have become inseparable . Mafia in Italy has a rich history and are an integral part of Italian economy. ( See : Mafia Empire Statistics ) . Though the activities they…

Celebrating imperfection for better cause

IMPERFECT PICKS is a special category of Harris Farms , a food retailer. Imperfect picks are seasonal range of fruit and vegetables that might not look perfect from the outside, but are as perfect as ever on the inside. IMPERFECT PICKS helps reduce the astonishing statistic that 25% of farmers…

Trial by ordeal as an effective system for guilt

Trial by Ordeal is a judicial practice by which the guilt or innocence of the accused is determined by subjecting them to a painful task. If either the task is completed without injury, or the injuries sustained are healed quickly, the accused is considered innocent. In medieval Europe, like trial…

Nature vs Nurture : Does theory of Tabula Rasa hold good ?

Every ambitious person wants to achieve something in the world and make their mark.However does everyone possess the required talent to achieve their goals? This question has always been a subject of interest to philosophers over generations and leads us to the interesting debate about, ‘Nature vs. Nurture’. For example…

Innovations in skill development

It is not just the private organizations who are taking skill development seriously. Several leading countries who are abreast with the disruptive business models and proliferation of technology across the business are taking skill development seriously to improve the overall productivity with an aim to remain competitive in the global…

Sweden’s ‘Vision Zero’ initiative

Road fatalities is one of the top 10 reasons for deaths globally.Though every country is keen to improve road safety, Sweden is recognized to be a leader in this space. What did Sweden do differently ? Sweden launched a ambitious program called ‘Vision Zero’ with an aim make Sweden free…

Kairos: Ancient Greek lessons for persuasion

Ancient Greek literature and customs has lot to teach us about effective communication . In our personal and professional lives, there are many events where even the right messages which we wanted to convey backfires due to wrong timing. The Greeks call this as Kairos. Kairos refers to the timing…

Beuchet Chair Effect : Changing Perceptions

There are different theories and tools used to persuade people by changing their perceptions to agree on a idea/topic/act. Beuchet Chair is one such illusion theory which could provide could interesting insights on persuasion. In the Beuchet Chair effect, the seat of the chair is at a distance from its…

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