Make a difference

Promoting wellness insurance and not sickness insurance

Fear, love and safety has been traditionally the themes under which Insurance companies have marketed their products for decades. For the new age customer, that positioning doesn’t work anymore. Invariably insurance is now sold as a positive reinforcement needed to live a disease free and healthy life. Vitality has been…
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Small move, big impact to remember the heritage

There are several countries in the modern world which has completely a new identity and it becomes a challenge to ensure the current and future generations have awareness and value their heritage. Australia, one such country which acknowledges its traditional custodians  is always keen to respect its past, present and…
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Agile learning in construction

Learning in the moment, learning to incrementally drive behavior change, learning for outcomes, learning anytime & anywhere – these are the common traits which can be collectively called as Agile learning. Agile mindset, methods and tools has gained rapid adoption in last five years and is now a de-facto method…
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Medical innovations from left field ideas

Healthcare is a highly specialized field which has revolutionized we think and live our lives. Over the century healthcare domain has provided innumerable innovations. When we look around some of the amazing products, it is quite evident that boundaryless thinking is the core to some of the innovations. Here are…
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Online marketplace for better catchment management

We all know that online platforms and marketplace has changed the way we live today. With the likes of Amazon’s, Airbnb’s and Uber, the digital marketplace is a new efficient way to disrupt the status quo and create a vibrant marketplace for innovation. But can this marketplace be leveraged to…
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Brokering win-win deal with customers for saving power

When Sarah’s Air Conditioner Became Her Money-Maker Last January, as Melbourne sweltered in a 42°C heatwave, Sarah Chen did something unexpected—she earned money by using less electricity. While her neighborhood leaned heavily on air conditioners, Sarah received a simple text:“Peak event starting now. Your target: reduce usage by 2kW for…
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Corporate titles with a twist : Rise of T-Shaped CXO

Everyone in corporate world likes to have rich and fancy titles, however, there are corporations who take the business of crafting titles quite seriously with a reason. On face value, one can dismiss new titles as, ‘different but same’, however, little research will show certain titles are constructed with purpose…
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Story of Coffee: Devil’s drink to birth of insurance

Sipping a hot cup of coffee is a  divine experience for many.  However, you might be startled to know when coffee was introduced it was faced with severe resistance and many campaigns taken up to block the growth of coffee as beverage. So, how did the coffee aficionados break the…
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