Blog Standard

Sharing economy for social cause

Technology is now enabling the companies to allow their customers to be part of their social welfare efforts.Two such examples which has making waves are #Datadonate and the Rapid Rewards -points sharing program by Southwest airlines. #Datadonate is an initiative from Swedish mobile operator Three in which leftover mobile data…
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Cockroach inspired ‘Robot’ for disaster relief

US Researchers from University of of California, Berkeley were inspired by cockroach’s ability to withstand heavy forces and ability to flatten themselves to fit tight spaces. They attributed this to its exoskeleton feature which can be compressed when subjected to heavy force without breaking. The researchers were able to replicate…
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Design thinking in US Army

Design thinking is the new buzz word going around industries.Simply described it is a problem solving or innovation approach to design solutions or products integrating the principles of human centered design to conventional methods. US Army has taken up the concepts of design thinking and integrate into your core operations…
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M-Changa : Mobile innovation for social commerce

Africa has always been in forefront when it comes to innovating using mobile services.M-Pesa, the mobile money transfer service started launched few years ago was a such great success story that several innovations have been built levering M-Pesa platform. One such interesting service is M-Changa which uses the mobile technologies…
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Frozen foods inspired by none other than Eskimos !

In 1916, a young American scientist and inventor called Clarence Birdseye went to Canada as a fur trader. He noticed that people in Labrador kept their food frozen in the snow for extended periods in the winter. During his time in the Arctic, Birdseye observed that Eskimos froze food in…
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Car Paint inspired by Jewelry Store

In 1940s, painting car was a specialised task and it took 40 odd days to paint a car;this proved to be a big bottleneck to increase car  production. The solution to this challenge however came from an unrelated industry due to the resourcefulness of one of the greatest innovators,Charles Kettering.…
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Customer Delight in Digital Age

Digital is the new norm for any business.Innovation fueled by digital solutions has disrupted several industries and continues to redefine the way customer is engaged is world dominated by smart devices. Banks are always in the forefront of digital innovations and are stepping up to offer services to delight the…
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Non Damage Business Interruption:Reinsurance Innovation

Reinsurance is the business of insuring the insurance companies.These companies generally are in the forefront of understanding the global economic changes and have a great understanding of the risks. The leaders in the industry are the likes of Munich Re, Swiss Re and Zurich. Reinsurance companies for years have focused…
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Kairos: Ancient Greek lessons for persuasion

Ancient Greek literature and customs has lot to teach us about effective communication . In our personal and professional lives, there are many events where even the right messages which we wanted to convey backfires due to wrong timing. The Greeks call this as Kairos. Kairos refers to the timing…
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Beuchet Chair Effect : Changing Perceptions

There are different theories and tools used to persuade people by changing their perceptions to agree on a idea/topic/act. Beuchet Chair is one such  illusion theory which could provide could interesting insights on persuasion. In the Beuchet Chair effect, the seat of the chair is at a distance from its…
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